“Hold On” was released as the lead-off single from En Vogue’s 1990 debut album, Born To Sing. The single was released commercially on March 5, 1990, and peaked at number two on the Billboard Hot 100 chart.
I was in the ninth grade and about to turn 15 years old when this single was released. However, it seems like pop radio waited until a little later in the spring to start playing this song, because I really don’t remember hearing it on radio until April or May of 1990. The a cappella intro to “Hold On” really grabbed my attention, and it showcases that these ladies were born to sing. When the music kicks in, you hear a smooth and nearly sultry vibe that complements the members’ voices. It’s hard to explain, but there was just something about the combination of the musical arrangement and the vocals that grabbed my attention as a teenager. I have to admit that 25 years later, I still enjoy “Hold On” just as much as I did when I first heard it.
The music video isn’t bad for what it is, but its aesthetics and effects do date it. You can look at this video and tell that it was made in the early 1990s. But the video complements the song and it seems to accomplish what the director was aiming for.